How To Boost Landing Page Conversions

An earlier blog post introduced you to CRO (conversion rate optimisation) i.e. how to use user feedback and analytics to improve website conversions. This blog post goes a step further honing in on how to boost your landing page conversions.

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Google’s New Service – Helpouts

Google has a new service called Helpouts. It’s not entirely new – as it’s a service that has evolved through trial and error over the years. The latest version looks like it’s here to stay. So what is Google Helpouts and what are the pros and cons of this service?

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eDM and Blog Writing Tips

Is eDM and blog copy writing a skill you can learn? We believe it is, and also it’s a skill that can be honed with practice and ongoing review. Here are some straightforward rules you can follow to create eDM and newsletter copy that will impress your email subscribers.

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SnapChat is 3 Years Old

SnapChat is is a photo messaging application used to share photos, videos add text and drawings. It is very popular with young people – so your children under 18 years, and young adults between 18 – 35 years will more than likely be using it.

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Choosing The Right eDM Subject Line

The subject line of your email marketing message needs 100 % of your undivided attention so it delivered the desired result – higher open rate. A poor subject line will result in your eDM being ignored by your email list subscribers.

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Is Your Business Using CRO?

Conversion Rate Optimisation (CRO) is first in mind nowadays to increase the website conversation rate. It’s focus is to reduce the bounce rate off websites and landing pages.

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